Is the Success of PUI PUI Guinea Pig Cars Because of ... | 台北市立動物園資訊網

2021年2月8日—TheJapaneseanimePUIPUIGuineaPigCars—orPUIPUIMolcarintheJapaneseoriginal—hasbecomeaculturalphenomenoninTaiwan ...

The Japanese anime PUI PUI Guinea Pig Cars — or PUI PUI Molcar in the Japanese original — has become a cultural phenomenon in Taiwan, spawning not only endless internet memes, but a wave of interest in raising guinea pigs.[1]

The release of the fifth episode[2] last week saw over one million hits in less than twenty-four hours on the YouTube channel Muse木棉花-TW, which releases Japanese anime in Taiwan with Chinese-language subtitles. Assuming the viewers were mostly Taiwanese, that would mean that up to 4% of the Taiwanese population watched episode five in less than twenty-four hours. Though PUI PUI Guinea Pig Cars is well-received in its native Japan and in other markets, such as China, it does not seem to have become a runaway hit elsewhere.

PUI PUI Guinea Pig Cars’s unusual conceit is that it depicts a world in which humans drive cars that are sentient, highly expressi...